Article
Atlas
Jennifer Aniston
Jim Parsons
Julia Roberts
Rihanna
Popular
Jennifer Garner
Tensei Shitara Slime Datta Ken
Gardening
Mushoku Tensei
Super Bowl Halftime Show producer reveals why Rihanna had no surprise guests
2023/07/09

Featured Image Credit: UPI / Alamy Stock Photo

The producer behind the  Super Bowl Halftime Show  has revealed why  Rihanna  had no surprise guests.

While many headline acts in the past have invited other artists to grace the stage alongside them - e.g. Kelly Rowland and Michelle Williams joining Queen Bey or Lenny Kravitz shredding Katy Perry's 'I Kissed A Girl' - Rihanna didn't follow in their footsteps.

However, Super Bowl Halftime Show producer Jesse Collins told ET's Kevin Frazier that she did it for a particular reason.

"I think it was just her wanting to make the statement that she could carry this thing and she did," he said.

"People just want to see her and so she had to give em a show and she did.

"We haven't seen her dance like that in a long time and I thought it was just spectacular."

Remarkably, the singer's performance also included a floating stage - an idea that came when the team was worried about how much weight the State Farm Stadium field could hold.

Collins described the field as a 'sponge' and explained that it would've been challenging to hold up the weight of the stages and dancers.

Rihanna didn't welcome any special guests during her Super Bowl performance. Credit: Cal Sport Media/Alamy Live News

He said Rihanna's creative director, Willo Perron, suggested she perform suspended in the air.

"She's scared of heights but she got it together for this and I have to give the credit to her creative director, Willo Perron," Collins shared.

"He came up with that idea along with our choreographer Parris (Goebel) and it was just unbelievable."

According to Nielsen Media data provided by Fox to Forbes, around 107 million Americans watched the network's television broadcast of the 57th Super Bowl.

0 seconds of 0 secondsVolume 0%

A further six million viewers tuned into streaming platforms.

The global audience sat at 113 million, beating last year's audience by one million viewers.

Five million more viewers tuned in for Rihanna alone. Credit: UPI/Alamy Live News

However, the 'Umbrella' singer's performance attracted five million more viewers than the game itself.

Her performance averaged 118.7 million viewers - a 15 per cent jump from the 2022 Halftime show featuring Dr Dre, Snoop Dogg, Eminem, Mary J. Blige, Kendrick Lamar and 50 Cent.

And if that wasn't enough, Rihanna debuted her baby bump during her set.

According to BBC News, in an interview last week, when asked if she was bringing someone onstage, she said: "I'm thinking about bringing someone. I'm not sure, we'll see."

Mayim Bialik Revealed The Hardest Part About Playing Amy On The Big Bang Theory, And It Has To Do With Jim Parsons
2023/04/27
Pretty woman in pink! Julia Roberts looks fabulous in plunging gown alongside silver fox George Clooney
2023/04/27
Julia Roberts’ Best Red Carpet Fashion Moments Through the Years: Pics
2023/04/29
PHOTOS About Miranda Lambert Lighting Up the ACMs With 'Keeper of the Flame'!
2023/04/22
Julia Roberts wears a purple swimsuit as she kisses husband Daniel Moder aboard a luxury $45M yacht
2023/04/26
congratulate! Julia Roberts to receive George Eastman Award for movie work!
2023/04/25
Jim Parsons Fought to Keep Mayim Bialik on Big Bang Theory: 'I will not let this character go'
2023/05/08
Jim Parsons Almost CRIED FOR REAL During This Big Bang Theory Scene With Simon Helberg
2023/05/08
How Jim Parsons Really Felt About Working With Christine Baranski On The Big Bang Theory
2023/05/08
The Way Kaley Cuoco Reacted to Jim Parsons Winning the Golden Globe Is Sooo Precious!
2023/05/08